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How to Choose the Best eCommerce Agency for Your Business

If you have a business which has most of the audiences from China, then a China e-commerce agency will help you better. Marketing is increasingly become more and more critical to business success, especially in a populated country like China.

Outsourcing professionals from China e-commerce agency can help create a platform which is appropriate with Chinese technologies and language. Partnering with an e-commerce agency not only allows you to focus on your potential customers quickly but also frees up budget constraints and enables you to use funds in the right way.

Gain Access To Technology

A right marketing agency has access to the latest tools and technologies, and often with new products. With agencies, using the latest and updated tool is much easier to plug and play.

An E-commerce agency has team members who are experts in specific software; therefore, your business can benefit from using a new tool.

Value-Based Work Comes With Value-Based Price

If you look at the price, agencies are less expensive as compared to full-time in-house marketing employees. In this digital era, keeping the entire staff educated with the latest technology and trends is costly. However, it is the job of marketing agencies as they have specialists, managers, and another level of services to help your business.

Experience And Clients

Before choosing an e-commerce agency, research about them. If the agency has a few renowned clients, you should rest assured that the agency provides quality work.

Navigate the list of e-commerce agencies near you and check their websites. Almost all agencies have a portfolio page where they have listed the names of clients they have worked with, along with the projects they did for them.

Location

It is essential to find an e-commerce agency within the city as it will help you to get in touch with them physically. Most of the time, you aren’t able to make them understand what your project is about if the agency is outside the city. It is essential to visit the agency office physically and make developers understand your project.

If the agency is new and your project is thousands of dollars, it is better to find an e-commerce agency in your city.

Budget

Before searching for an e-commerce agency, you must set your budget. With your budget set, you are in a better position to negotiate the service that the agency is offering. Most digital agencies have a budget calculator that gives you an estimate of the project you want to partner with the agency.

Reviews

While searching for e-commerce agencies, also check for their review before you are thinking of hiring for your business. It may happen the agency have impressive track records and portfolio online, within your desired geo-limit. Looking at the reviews of the agency on different sites will help you know if they are right.

Also, check their reviews on Google for more clarification. It is an excellent way to check if the agency is trustworthy.

Work

While searching for an appropriate agency, find out their strength and what kind of work they have delivered earlier to other clients in the past. Also, find out their work quality and type of results it has achieved through its work.

One agency must be right in redesigning the e-commerce store, or others may be good with digital marketing. Knowing their strengths will give you the best service for your store.

Approach

Every agency has a different approach to work on projects; however, some e-commerce agency asks its client to fill a short or brief form, and then they provide you with an estimate. Once they agree with the forecast, agencies start working on that project. They further update you with the work progress. But there are a few agencies who don’t update their clients what they are using and charge thousands of dollars. Always keep track of the agency’s work you have hired. If needed, meet them physically to know about the project update.

China E-commerce agency is a one-stop-shop for targeting business to Chinese customers not only in China but also globally.

Five Reasons You Should Sell Online in China and How to Do It

One of the best ways to tap the vast Chinese market is to sell to China online. E-commerce has seen a tremendous boom in the country in the past decade, with online retailers surpassing brick and mortar businesses in chalking up billions of dollars worth of sales. Shoppers are increasingly making their purchases online as they can find more choices and can compare products and prices to find the best available deals. Additionally, there is the convenience of being able to buy from the location of their choice and using mobile devices.

Five Reasons to Sell to China Online

If you are a business seeking to expand your operations abroad, here are five reasons why you should sell online in China:

China has a huge online market

There are over 900 million internet users in China, and a growing number of them are now doing their shopping online. By having an e-commerce presence to sell to China online, you will be able to bring your brand before millions of these potential consumers. And if they find your products and services worthwhile, they might convert into buyers, and you could earn immense profits and enjoy long-term business success in China.

E-commerce volumes are on the rise in China

At least 700 million people shop online regularly in China, and, with increasing internet penetration, the number is only going to go up. The popular online marketplaces are Taobao, Tmall, and JD.com, and there is an annual shopping extravaganza known as Shuang Shiyo on every November 11, with great discounts to encourage online shopping. Taobao has over 800 million product listings, while Tmall has over 70,000 official stores. Run by Alibaba, both marketplaces offer buyers the convenience of buying through the Aliwangwang app. JD.com offers bargains on electronics and quick shipping options.

Chinese consumers spend on luxury brands

Affluent Chinese consumers are willing to spend online on expensive foreign luxury brands, as long as they know they are buying authentic products. As a marketplace like Tmall requires sellers to provide documents of authenticity before they can sell to China online, the trust factor is high in shopping for imported goods on that platform. If you specialize in luxury items and open a store on Tmall, you will be able to find plenty of customers for your brand.

Chinese consumers prefer buying from brand owners or authorized distributors

to reduce risk of fakes

There is a rampant problem of counterfeit products in China, and so shoppers prefer to buy authenticated products directly from the brand owner or an authorized distributor. So you will be able to sell directly to consumers from your e-commerce website and/or sell through reputable distributors like Taobao, Tmall, or JD.com.

Selling online will allow you to reach more consumers

Many of the foreign companies that launch their brands in China concentrate on selling to affluent consumers in the major Chinese cities. However, there is a rising middle-class in the smaller cities and towns that also aspires to buy foreign brands. It used to be hampered by the lack of imported brands in local retail stores. With online stores, though, location is no longer an issue. People can buy from wherever they are and have their purchases speedily delivered to them.

How to Sell Online in China

You can do the following to sell your products and services in China:

1. You can set up an e-commerce website with Chinese payment and shipping integration. From this, you can sell directly to your customers.

2. You can open a business account on Alibaba’s Tmall Store. It is the largest online marketplace in China. Over 500 million users access it every month.

3. You can take advantage of the WeChat e-commerce platform and sell your products and services on social media.

4. You can hire a China-focused digital marketing company that offers e-commerce services to assist you in planning your e-commerce strategy, designing your online store, and setting up payment gateways. They will also help you to comply with taxation policies, manage logistics and warehousing, and undertake e-commerce marketing.

Overall, given its vast market potential, there are many business benefits for your brand to sell to China online.

Questions to Ask Before Hiring a Commercial Roofer

Is it time to repair or replace your roof? Before you sign a work contract for commercial roofing Albuquerque, you need to make sure that the company is reputable, experienced, and can satisfactorily handle all the aspects of the project from start to finish. It is a good idea to take your time to thoroughly research different roofing companies as well as your roofing requirements.

General roofing questions to ask a commercial roofing company

Before hiring a company to undertake commercial roofing in Albuquerque, ask the following:

• How long have you been in the roofing business?

• Where is your physical office located?

• What types of commercial roofs have you installed?

• Do you have a valid and up-to-date license to undertake commercial roofing in Albuquerque?

• Do you have any training or work approval certification from different roofing manufacturers?

• How many people work for you, and what are their credentials?

• Can you give me references from past clients?

• Can you point me towards some of your roofing projects in Albuquerque?

• Will it be necessary to get a building permit before doing my roofing project? Can you get it, or do I need to apply for it?

• Can you give me a written estimate for my roofing project?

• What safety standards do you follow for your roofing projects? For both your workers and the people in the building?

• Do you have insurance and liability coverage for your workmen?

• How do long do you think it will take to complete my roofing project?

• Do you offer a preventive maintenance program after the roof installation?

Specific project questions to ask a commercial roofing company

Before hiring roofing contractors in Colorado Springs, you might want to ask them these specific questions:

• When can you visit the site to review my roofing requirements?

• What are your usual rates for this type of roofing work?

• What types of checks will you do to find out the condition of my roof and if it needs to be repaired or replaced?

• How will you handle the roofing work around chimneys, protruding walls, and skylights?

• Can you make any structural changes to remove the dead valleys on my roof that collect water and debris?

• What can you do to increase the ventilation in the attic spaces?

• Can you provide me with a written warranty for the work you will undertake on my commercial property, and also for the roofing materials you will use?

• Are you willing to provide me with a surety bond for the work completion?

• Can you let me have a written estimate for the work?

• Can you give me the project specifications and installation plan?

• Are you going to be using new roofing materials entirely, or will it be possible to reuse some of the existing ones?

• Will you be using manufacturer-approved roofing fasteners, adhesives, or hot-air welding methods to fix the roof?

• What arrangements will you make to access my roof safely?

• If I need to install an entirely new roof, how do you plan to remove and dispose of the old roofing material?

• After you remove the old roof, what will you do to protect the building interior from bad weather conditions?

• What steps will you take to ensure that there is no damage to my property and grounds during the roof installation work?

• Will you install drip edging to protect the decking, fascia, and soffits?

• How many people will be working on the roofing project, who will be in charge, and who should I contact at your company in case any issues arise?

• Who will be undertaking the quality checks on the new roof installation work?

• Will you do a site clean-up after the roof installation work?

• How do I pay you for the roof installation work?

• Will I be eligible for any tax credits for the new roof? Can I get any utility rebates?

These questions will help you get started, but don’t hesitate to ask the roofing company anything if you need more information.

Why Cross Border eCommerce is the Future of eCommerce?

Cross border eCommerce generally refers to online international trade. It entails the purchase or sale of products through online shops across national borders. China cross border eCommerce holds a specific distinction where international companies are allowed to sell specific goods to Chinese consumers online. Market experts believe cross border eCommerce is the future of eCommerce. Let’s understand the reasons behind it.

Increasing Globalization

The world is shopping online and all businesses aim to operate their business on an international scale. The internet has made it easy to interact with anyone in the world. Whether you are in Australia, you can order Chinese bestsellers within seconds and receive the item within a few days.

Businessmen across the world are always looking for the best and the cheapest products which will help increase their profit margins and also outdo their competitors. Also, the large customer base of International buyers makes cross border eCommerce an exciting opportunity for many sellers. The wide range of items and lower prices also attracts more online shoppers to international eCommerce platforms.

Undoubtedly the cross border eCommerce is an answer to the desires of buyers and sellers as they get to explore every opportunity.

Wide Range of Products

Consumers are often confused when buying products online and they can’t decide until they see products online. China has several popular cross border eCommerce platforms and they ship worldwide. Some leading eCommerce platforms in china list more than 20 million products in diverse categories.

Domestic businesses offer limited products that consumers might have tried and no more interested in. In such a scenario, cross border eCommerce platforms offer more choices to customers. These platforms enable customers to choose products with the hottest trends in the domestic market. This is one of the top reasons why experts feel China cross border eCommerce has great potential.

No Language Barrier

When you go shopping in a foreign country especially in brick and mortar stores you need to know the language spoken by the people of the country. This language barrier can prevent you from expressing your needs or explain the type of product you are looking for. Such things are less likely to happen when you visit cross border eCommerce platforms in China or any country in the world.

eCommerce websites are generally in English and even if the item description is offered in a foreign language, you can always use online translation tools to get the required information.

Cross border eCommerce platforms have efficient customer service departments that can help resolve all queries of the customer. If the product page is not available in English, you can contact their customer service staff and tell them your requirements. The customer service staff can translate the product page in English for you.

All this helps in building trust relationship and customers are happy to order products online from eCommerce platforms operating in a foreign country.

Cheapest Products

Every country has some rich resources which are tapped by businesses for their prosperity. People who own these resources charge customers to provide manufactured goods. Cross border eCommerce is an assembly of what each country’s resources offer.

 Most countries explore their resources and offer manufactured goods at a cheaper rate than in other countries. This allows online customers to buy products directly from countries where they are manufactured at lower prices.

Cost of production and labor charges are lower in countries like China which allows manufacturers to sell the products at lower prices in comparison.

Limitless Seller Expansion

Cross border eCommerce allows people to lay hands on innovations from other countries without any difficulty. Any innovation that improves life is a welcome thing and there are several buyers eager to get hands-on such products.

Sellers on cross border eCommerce platforms have an opportunity to earn in foreign currencies which can catapult them into a force to reckon with. Once the sellers on these platforms establish a foothold, they can explore other sales channels to penetrate the overseas market and win customers.

China cross border eCommerce platforms are popular ways for Chinese and global consumers to shop for quality products around the world. In most cases, these products are not available on domestic eCommerce platforms which make cross border eCommerce platforms attractive for global consumers.

Why Your Business Needs Digital Marketing to Realize its Online Goals?

For many international companies, there are plenty of financial incentives for expanding their operations to China. As one of the fastest-growing economies in the world, the country offers extensive business opportunities that can potentially result in immense profits. Additionally, with 854 million and counting people on the Chinese internet, you have plenty of scopes to market your products and services. However, to tap your target audience successfully, you will need to harness the power of digital marketing in China.

Let us consider some of the reasons why your business needs digital marketing to realize its online goals:

Digital marketing allows you a more extensive reach

To make your brand a household name in China, you will need to get your products and services before as many people as possible. It is much more convenient to do this through digital marketing in China (adstochina.westwin.com/Digital-Marketing-in-China) than using traditional tactics. Given that an increasing percentage of the population accesses the internet using handheld devices like smartphones and tablets, they will be more likely to notice your advertisements if they are online.

People go online on the lookout for entertainment, knowledge, and advice. They also use the internet to socialize, share things, and make purchases. If you can tap into their digital activities and create appealing and persuasive brand advertisements, you are likely to have a chance of success.

Digital marketing allows you to research your target audience

While having an online presence on the Chinese internet is important, It is not sufficient in itself to aid your digital marketing efforts. Everyone online is not likely to be interested in your products and services and so random targeting will only end up being a waste of your time, effort, and finances. Instead, you need to research your target audience and the channels they frequent and tailor your marketing strategies specifically towards those. Additionally, for marketing success, you can segment your target audience by age, gender, location, income, education, interests, and so on, and create different marketing campaigns targeting these segments.

Digital marketing allows for multiple marketing channels

To reach your target audience and realize your business goals, you need to be on the digital platforms and channels that they use. You can leverage the different elements of digital marketing such as blogs, videos, banner advertisements, infographics, pay-per-click (PPC) advertising, email marketing, search engine optimization, and social media optimization. Additionally, depending on your budget and requirements, you can make use of paid or organic marketing efforts.

Digital marketing allows you to engage in search engine marketing

Search engine marketing is a crucial aspect of digital marketing in China. Paid advertisements and promoted content can be very effective in the country as, unlike in the West, people haven’t yet become blase about them. If they come across your banners and find them interesting, they will click on them. So, the more easy-to-find your content is, the better for you.

By using specific keywords and keyword phrases in your marketing campaigns, you can make it easier for your target audience and other potential customers to find your content and review your products and services. Then, depending on how useful they find your brand, you could get plenty of sales.

Digital marketing lets you track and analyze your advertising campaign performance

To make sure that your advertising campaigns are working well and you are getting good ROI, you need to track and monitor their performances. You can analyze the measurable results like visits, clicks, conversions, impressions, and click-through-rates, and decide how to proceed further. You can try out different strategies that match your budget, channel requirements, and time limit for achieving marketing goals and go with the ones that deliver the results you want.

As you see, digital marketing in China can facilitate the promotion of your products and services in the country. However, if you are not fluent in Mandarin, Cantonese, and other Chinese languages or are not very familiar with the local culture, you should consider working with a China-focused digital marketing agency. They can advise you about tailoring your content to local trends and requirements to get maximum exposure. They will also vet your content to ascertain that it is socially and legally appropriate in China.